Free Website Tracking Tools To Boost Your SEO

In today's digital age, having a website is essential for any business, big or small. But simply having a website is not enough. You need to make sure your website is visible to potential customers, and that's where SEO comes in.

SEO, or search engine optimization, is the process of improving your website's ranking in search engine results pages (SERPs). The higher your ranking, the more likely people are to find your website.

There are a number of factors that contribute to your website's SEO, including the quality of your content, the structure of your website, and the number of backlinks you have.

Tracking your website's SEO progress can be a daunting task, but there are a number of free tools available that can help. These tools can provide you with valuable insights into your website's performance, including your traffic, rankings, and backlinks.

In this article, we will discuss some of the best free website tracking tools available.

1. Google Analytics

Google Analytics is a free website tracking tool that provides you with a wealth of data about your website's traffic. You can use this data to track your website's performance over time, identify your most popular pages, and see where your visitors are coming from.

To get started with Google Analytics, you will need to create an account and add a tracking code to your website. Once you have done this, you will be able to access a variety of reports that can help you understand your website's traffic.

Some of the most useful reports in Google Analytics include:

• Audience Overview: This report provides you with an overview of your website's traffic, including the number of visitors, pageviews, and unique visitors.
   
• Acquisition: This report shows you where your visitors are coming from, such as search engines, social media, and direct traffic.
   
• Behavior: This report shows you how visitors are interacting with your website, such as which pages they are visiting and how long they are staying on your site.
   
• Conversions: This report shows you how many visitors are completing your desired actions, such as making a purchase or signing up for a newsletter 
   

Google Analytics is a powerful tool that can help you track your website's SEO progress. By understanding your website's traffic, you can make informed decisions about how to improve your website's ranking in search results.

Helpful link: Google Analytics

2. Google Search Console

Google Search Console is another free tool from Google that can help you improve your website's SEO. This tool provides you with data about how your website is performing in Google search results. You can use this data to identify any issues that are preventing your website from ranking higher in search results.

Some of the most useful features of Google Search Console include:

• Performance Report: This report shows you how your website is performing in Google search results, including your click-through rate (CTR) and average position.
• Index Coverage Report: This report shows you which pages on your website are indexed by Google.
• Mobile Usability Report: This report shows you how mobile-friendly your website is.
• Links Report: This report shows you which websites are linking to your website.

Google Search Console is a valuable tool for any website owner who wants to improve their website's SEO. By using this tool, you can identify and fix any issues that are preventing your website from ranking higher in search results.

Helpful link: Google Search Console

3. Ahrefs Webmaster Tools

Ahrefs Webmaster Tools is a free suite of tools that can help you improve your website's SEO. This suite includes tools for auditing your website, tracking your rankings, and monitoring your backlinks.

One of the most useful features of Ahrefs Webmaster Tools is the Site Audit tool. This tool crawls your website and identifies any technical SEO issues that could be affecting your ranking.

Ahrefs Webmaster Tools also includes a Rank Tracker tool that allows you to track your website's ranking for specific keywords. This tool can help you see how your SEO efforts are affecting your website's ranking.

Helpful link: Ahrefs Webmaster Tools

4. MozBar

MozBar is a free browser extension that provides you with instant SEO insights about any website. This extension can be used to view a website's Domain Authority (DA), Page Authority (PA), and spam score.

MozBar can also be used to analyze a website's on-page SEO elements, such as its title tag, meta description, and header tags.

This extension is a valuable tool for any SEO professional or website owner who wants to get a quick overview of a website's SEO performance.

Helpful link: MozBar

5. SEMrush

SEMrush is a paid SEO tool that offers a free trial. This tool provides you with a wealth of data about your website's SEO, including your rankings, backlinks, and competitors.

SEMrush also includes a number of tools that can help you improve your website's SEO, such as a keyword research tool, an on-page SEO checker, and a backlink audit tool.

If you are serious about improving your website's SEO, SEMrush is a valuable tool to consider.

Helpful link: SEMrush

6. Ubersuggest

Ubersuggest is a free SEO tool that provides you with a variety of data about your website's SEO, including your rankings, backlinks, and keywords.

Ubersuggest also includes a number of tools that can help you improve your website's SEO, such as a keyword research tool, a content ideas generator, and a backlink checker.

This tool is a good option for website owners who are looking for a free SEO tool with a variety of features.

Helpful link: Ubersuggest

7. Website Tracking Tools

Website Tracking Tools can provide you with valuable insights into your website's traffic, rankings, and backlinks. By understanding your website's performance, you can make informed decisions about how to improve your SEO.

These tools can help you identify any technical SEO issues that could be affecting your ranking, track your website's ranking for specific keywords, and get a quick overview of a website's SEO performance.

If you are serious about improving your website's SEO, consider using a combination of these free website tracking tools.

Helpful link: Website Tracking Tools

In addition to using these free website tracking tools, there are a number of other things you can do to improve your website's SEO. These include:

• Creating high-quality content
• Optimizing your website's structure
• Building backlinks to your website
• Using social media to promote your website

By following these tips, you can improve your website's ranking in search results and attract more visitors to your site.